Product Discovery, OKRs, Strategy: What Works and What Doesn’t? Experience from 7 Years of Coaching – with Tim Herbig

What Do Most Organizations Get Right – and What Do They Get Wrong – When They Do Product Discovery, Introduce OKRs, or Establish a Product Strategy?

In this episode of the PRODUKTKRAFT Podcast, I talk to Tim Herbig about the pitfalls and quick wins of three concepts that, especially over the last five years, have found their way in one form or another into a large share of digital organizations in the DACH region (Germany, Austria, Switzerland). We recap what exactly product discovery, objectives and key results, and product strategy mean, and talk about the unique experience Tim has gained as a coach and consultant. His unusually broad view of the German-speaking landscape of large corporations and of the Mittelstand, Germany’s mid-sized, often family-owned companies, makes for revealing insights.

What works everywhere? Where do many teams fail? And how can the most common hurdles be overcome? Have a listen to find out more!